Enoteca San Marco 

Fantastical authenticity. Enoteca San Marco — situated in Las Vegas’ Venetian hotel — is proudly hyper-Venice. The best of Italian dining on parmigiano reggiano-encrusted steroids. 

Evocative of the real Piazza de San Marco, the design is a bit precious, pleasantly dainty, slightly old fashioned, and in a word — real.

The design exercise represented an opportunity to truly take guests on a journey, a brief vacation from day to day life.

In doing so, we proved once again how powerful restaurant branding can be. To be able to put guests in a certain frame of mind, be it a specific place or simply a mindset, long before they taste a single bite of food, is both magic and memorable.

It elevates what might have been an ordinary dining experience to the stuff of pure joy.